Way to go, Clubs!
In the past nine and a half years I’ve performed in a lot of clubs and a bunch of them stand out for one reason or another because they do something so incredibly right. I just wanted to point a few of them out and apologize preemptively for any of the ones I forgot. When I write these, I type as I think and don’t even really go back to proof them unless a word gets underline in red! These are my thoughts as I have them. I guess what I’m saying is please book me again even if you slipped my mind this morning. Please…
The Skyline in Appleton, Wisconsin doesn’t do a check drop. If you’re not a comedian you might not know what that means. If you are a comedian you haven’t closed a show yet, you might not even know what this is a big deal. The check drop is when the waitstaff drops the bills off at the tables. In a restaurant it’s not a big deal because everyone comes and goes at different times. Being a wait person at a comedy club seems like one of the most difficult jobs in the world. Every single person is arriving at almost the same time and every single person is leaving at the exact same time! When you’re on stage, you go from being the focus of everyone in the room to losing everyone in the room at the exact same moment. At each table someone is fiddling for money. It can be very distracting. A lot of clubs do it really well. The club that does is the best is The Skyline because they don’t do it at all. I’m not exactly sure what they do, but it has something to do with table numbers. When the audience leaves, they tell the cashier on the way out which table they were at and then the settle their bill then. It’s fast and efficient. While they have their money in their hands and are in spending mode, they next walk past the comedians selling their merchandise.
During slow times a lot of clubs will “paper the room”. What that means is they give out free passes to get butts in seats. Clubs make most of their money off of drink sales, so it’s not usually a huge deal. Sometimes it sucks for the performer because if people haven’t invested anything financially into a show, they sometimes forget to invest their attention. The two clubs that stand out for me with papering are Lansing Connxtions and Dr. Grin’s. Lansing runs silly contests on their Facebook page. A lot of times the contests will coincide with the comedians that are there. The week I was headlining, the theme for the contests was nerdy movie trivia. This is great for a couple reasons. First is I’m getting to perform in front of people who share my interests. That’s going to make for a better experience both for me and them. My first show that week there was a woman front and center with a Futurama t-shirt on. I couldn’t have been happier! She’s going to have friends who she’s going to tell about the show and next time I’m there, maybe she’s back with an even larger group. I win and so does the club! The second reason is because people still feel like they “earned” a show even if they didn’t invest money in it. I think it makes the audience more engaged.
When I started, Dr. Grin’s in Grand Rapids had a house emcee who used the moniker Dr. Billy Grin. Billy kept a stack of free passes with him everywhere he went and he passed them out to beautiful women all around town. When people asked where all the hot chicks in Grand Rapids hung out, people would tell them, “Dr. Grin’s.” They were packed almost all the time! And Grin’s is the perfect experience for this because it’s in The B.O.B. with a bunch of other bars. It was one stop mating game…or whatever the kids call it.
Some clubs have staffs that honestly seem like they hate comedy. The Ann Arbor Comedy Showcase is just the opposite. They love comedy there! This is great for both Roger who runs the place and the comedians. Roger has a fleet of people recommending people for him to bring in. It’s great for us too because if you can make that staff laugh, particularly Jay behind the bar, then you know you’re doing something right. It’s a great way to test material on something other than your cats…who will never laugh because that’s physically impossible for cats to do. If you look at the line up at any time on the calendar at that club you’re going to see people who are on the verge of breaking big or are currently the secret gem that only people in the know know about. Roger was booking Lynne Koplitz way before she was doing television with Joan Rivers. Roger was booking Jackie Kashian years before everyone in LA had a podcast and found a way to mention that Jackie is one of the best out there. You can see the best of the best at Ann Arbor and be like the cool kid who can say the comedy equivalent of, “I saw Green Day at St. Andrews.” By the way, I did see Green Day at St. Andrews.
Reach out to the community. Joey’s Comedy Club is open more days a week than most comedy clubs in the world. That’s largely due to the fact that Bill Bushart who runs the place does Comedy For A Cause better than anyone I’ve ever met. Being a comedian himself, Bill knows how much better it is to perform for a full house. Since I’ve known him he’s been working at Joey’s doing promotions. Probably a week doesn’t go by where there isn’t some sort of fundraiser going on at Joey’s. Those fundraisers fill the place. It’s great too because then it becomes someone else’s job to fill the seats and not the clubs. If there’s a group that wants to do a fundraiser first show Saturday, then the club is now freed up to focus on second show Saturday. Both shows benefit! When the fundraisers go well, there’s invariably someone in the audience that thinks, “damn, this was a fun way to raise money. I should do one of these too.” They get in touch with Bill and another one is booked. Comedy For a Cause is so successful at Joey’s that many times they end up having to do a third show on Saturdays! I’ve been to clubs where they’ve had to cancel a second show on a Saturday because of lack of audience. Joey’s is open six days a week and has at least eight shows every week.
Posters, posters, posters. The Comedy Club on State in Madison, Wisconsin has a great graphic artist who makes posters for every show. The posters are beautiful and are hung prominently on the street in a great location. The Comedy Castle in Royal Oak has great posters inside as well that are also works of art. I was just at Laugh Comedy Club in Bloomington. It’s a smaller club on a limited budget. Adam that runs the place is hyper aware of how much of a difference a good poster can make. The person that was designing them used a text heavy design. Adam told him that he really wanted logos of the credits each comedian had. Now you get great posters there that really stand out. Bloomington, like Madison has a lot of foot traffic and those posters hang right on the street where people passing by can see them. They jump out at you too and generate buzz. A good poster can make a huge difference.
A nice green room is heaven! The Ice House in Pasadena has nice comfortable seating in there. We had a tray of cheese and crackers. If my memory is correct, there were beverages too. The Comedy Castle has a little fridge that always has water for the comedians. The lighting in there is perfect. There’s a television in both clubs where you can watch the show. The Castle even has it where you can tape yourself right from the green room via a ceiling mounted camera pointed at the stage!
And finally, say, “Thank You”. I absolutely love The Comedy Club on State in Madison, Wisconsin and always will because my last memory of the place every time I leave is an amazing one. When they pay you, they pay you in an envelope with a Thank You card. I still have my cards from every time I’ve been there. They write you a note and the management staff all signs it. It’s a small gesture, but it’s one that makes me happy every time I think about it. When a club makes an effort like that to show that they appreciate you, it makes you want to do everything you can to let them know you appreciate them as well. Whenever I’m on stage I want to do my best, but when I’m on stage in Madison I want to do better than my best.
So thank you to these, and all the clubs that have been keeping me steadily employed all these years!
More Misadventures: Put the Lotion on the Skin
This past week I did a handful of shows.
I started at the Castle on Wednesday where I was working on a five minute clean set. It was basically the set I did at the Ice House in Pasadena last month minus the opening joke. It killed in Pasadena to the point where it threw off my timing. I couldn’t keep the faux anger thing going on because I was so overcome with delight that the Latinos were enjoying me so much. It ate shit at the Castle. I recorded it. Christine and I watched it. Her guess is that the opening joke might not be the right opening joke. Back to the drawing board.
After that I headed over to Joey’s for Bill Bushart’s birthday. Bill was on fire on stage! It was a blast to watch!
On Thursday I spoke at the writing session at Laff Tracks in Novi. It’s a good group they have there. I had a really fun time. I’m glad they had me come out. I worked from my notebook and tried some new stuff. It probably wasn’t club worthy, but I could see it working more for rowdy bar crowds. With the exception of one joke that I did a couple more times this past week, I honestly can’t remember what the other things were.
Friday and Saturday I was at the Holly Hotel with the Scheen and Connoly portion of the Jeff Comedy Jam. It was a strong line up! I think it’s fair to say that we all have similar sensibilities and if someone liked one of us, they liked us all. That being said, one of the shows was a battle. I’m still glad that Beth who runs the room there is still super cool and nice and hasn’t turned to the dark side that comes from whatever bad mojo haunts the Holly Hotel! Previous managers…horrible people. The most recent one started off nice, but turned evil. Beth is still going strong and just a genuinely nice person.
My friend and newest writing partner Lesley Braden returned to the art of stand up during the Saturday show. I was really impressed. She came out with a brand new five minutes and it hit strong!
My brother brought out a bunch of his family and friends to the Saturday show for his birthday and I was glad that it went well. He and I are polar opposites, but one thing we did always have in common was our sense of humor. My first performances were acting out scenes from Saturday Night Live, Strange Brew and Pee Wee’s Big Adventure with my brother on our front lawn for neighbor kids. It always makes me glad to have him in the audience. This year for his birthday I didn’t make him get up on stage with me. Okay, at Holly you can’t really get up on stage as much as you can get over on stage.
On Sunday, Mr. Scheen and I rocked Maxie’s in Flint. The new general manager was complaining about the previous week show because audience members apparently left. My only guess is it was the heat. Maxie’s needs to fix their A/C. I was drenched when I got done performing like I had been in a sauna. It was a fun night. Jeff Scheen left me alone in the parking lot with a scary man, but I made it home safe!
This week I’m in Lansing at Connxtions. Come on out if you’re in the area!
Mark Ridley: King of the Comedy Castle
Here’s my first interaction with Mark Ridley. My tenth show was the open mic at the Comedy Castle in March of the year I started. I didn’t get back on stage again there until eight months later. For months and months I was convinced I did something to upset Mark and that was why I wasn’t invited back. Finally in November I built up the courage to talk to him face to face. I told him my concern. He laughed and showed me the humongous list of people who call in every week to go on stage. He assured me that I was fine and then he put me on stage again that following week. From day one for me, Mark Ridley has been a class act!
Over the years he’s done so many things for me. He let me and photographer Trever Long shoot my most recent headshots inside the Castle. My Desperate Houseguys performed there a handful of times for special events. Last month we shot the opening sequence of Deadpan there with a full cast and crew along with thirty extras! Most importantly, he’s been a friend and a mentor. Mark is a straight shooter. It was a pleasure sitting down with him and talk about the business and the Laugh Detroit Comedy Festival which kicks off tomorrow with David Alan Grier.
Every comedian in Michigan knows who Bill Bushart is. He is the Godfather of our comedy scene. He’s mentored either officially or unofficially just about every one of us at one point in time or another. Not only is he a phenomenal comedian who takes charge of a room like no other, he’s also the Marketing Director at Joey’s Comedy Club in Livonia. There are two vastly different sides to Bill’s persona. There’s the on stage Pitbull who owns a comedy show and then there’s the St. Bernard who will make sure you are safe on your journey.
Off stage, Bill is the person I try to model myself after. When a newer guy comments that I’m considered one of the nicer people in the scene, I merely tell them that I’m just returning the favor that Bill did for me. And honestly, I wasn’t always this nice. I’d shit on newer guys and Bill would call me on it reminding me that he remembers when I sucked. Bill not only is a great comedian, but also a great human.
I sat down with Bill before one of the shows at Joey’s Comedy Club. If you only know him from his act, this look into the man behind “Uncle Billy” may surprise you. Now go pick up your hair.